Lead Generation

Whilst there are lots of different ways of acquiring customers online, very often the best people to convince prospects to become customers are your own sales people. This is especially true with more complicated or competitive markets where the opportunity to really sell the benefits of your particular solution can pay real dividends, rather than relying on a website (however good) to do this for you.

Opted In

Whether you are looking to build an opted-in email database of people interested in your brand, or a call file of warm pre-qualified leads for telemarketing (opted in to your company to comply with the Telephone Preference Service or the FSA), online lead generation is one of the most effective and measurable methods for generating warm prospects.

For All Market Sectors

To generate leads for you, we use a variety of online techniques (search, email, advertising and affiliates) to drive your target audience to bespoke branded microsites (or specific data capture pages within your own website) where each lead is further pre-qualified to your requirements.

We aim to fully understand your business, your customers, your objectives and we use this understanding to plan and execute your campaign. Our relationships with over 150 of the UK’s most visited websites allows us to create partnerships for you that can generate leads for whichever market sector you operate in.

Less Hassle

Here at Digital Response Media we really understand data, which means we are ideally placed to manage your lead generation for you. We can ensure that all leads are supplied in a standard format, either in batches or as a live feed, with any duplicates eliminated and pre-screened for accuracy (after all, when was the last time Mickey Mouse bought anything over the phone?) allowing you to get on with the job of converting quality leads into customers!